Showing posts with label read. Show all posts
Showing posts with label read. Show all posts

Thursday, September 13, 2018

Worldly Marketing Wisdom- What is the One Key to Marketing Success?

So why am I sending you this newsletter? 

My goal every day is to try and live up to the advice of Warren Buffet's business partner. 

“Go to bed smarter than when you woke up.”
— Charlie Munger

I try to read as much as I can. About marketing. Sales. Design. Startups. Software. Business. Economics. Personal improvement. 

Some of the things I read are crap and not worth sharing. Some, however are pretty good.

With that in mind, take a quick break and check out these articles:

What caught my eye in the past month?
  1. Tesla, software and disruption, Benedict Evans
  2. How the Blog Broke the Web, Amy Hoy
  3. Building a Storybrand: The 7 Prospect Desires Your Business Depends On, MarTech
  4. 50 Split Testing Ideas (You Can Run Today!), Neil Patel
  5. The Websites Of 35 Unicorn Startups Before They Became Billion-Dollar Companies, CB Insights
If your marketing plan isn't functioning as well as you'd like, email me and we'll schedule a free consultation.

Thursday, May 16, 2013

How to Get Smarter- The Buffett Way

I just read this story last night and thought I would share it. Very good advice from some very successful people.

"The Buffett Formula- How To Get Smarter" - Farnam Street blog


How to get smarter 
Read. A lot. 
Warren Buffett says, “I just sit in my office and read all day.” What does that mean? He estimates that he spends 80% of his working day reading and thinking. 
“You could hardly find a partnership in which two people settle on reading more hours of the day than in ours,” Charlie Munger commented. 
When asked how to get smarter, Buffett once held up stacks of paper and said “read 500 pages like this every day. That’s how knowledge builds up, like compound interest.”
All of us can build our knowledge but most of us won’t put in the effort. 
One person who took Buffett’s advice, Todd Combs, now works for the legendary investor. He took Buffett’s advice seriously and started keeping track of what he read and how many pages he was reading. 
The Omaha World-Herald writes
Eventually finding and reading productive material became second nature, a habit. As he began his investing career, he would read even more, hitting 600, 750, even 1,000 pages a day.
Combs discovered that Buffett’s formula worked, giving him more knowledge that helped him with what became his primary job — seeking the truth about potential investments. 
But how you read matters too. 
You need to be critical and always thinking. You need to do the mental work required to hold an opinion. 
In Working tougher: Why Great Partnerships Succeed Buffett comments to author Michael Eisner: 
Look, my job is essentially just corralling more and more and more facts and information, and occasionally seeing whether that leads to some action. And Charlie—his children call him a book with legs.