Tuesday, February 25, 2014

A Little Snow Day Reading

Wow. We have been having a lot of snow were in DC this winter. Being a hardy midwesterner, I'm not supposed to notice these things, but...

The good thing about cold winter weather is that it is great for staying inside and reading all about technology, marketing and business. Here are five pieces I recommend you read...

10 Tips for Improving Your Mobile Advertising Campaign - Mashable

50 Top Tools for Social Media Monitoring, Analytics, and Management - Social Media Today

Want a Viral Reddit Post? This Data Scientist Says He Knows How- In The Capital

A Wonderfully Simple Heuristic to Recognize Charlatans - Farnam Street

Why marketers should keep sending you e-mails - McKinsey and Company

Monday, February 24, 2014

Are You Sleeping Correctly?


The bottom line: understand that sleep is highly individual, and to ensure that you can fall asleep when you need to, train your brain into knowing when it's time to turn the lights off.

Tuesday, February 04, 2014

Is DC becoming more of a technology and startup center?

Is DC becoming more of a technology and startup center? Seems to me that there is a a lot more activity than there used to be.

Washington area pops onto tech radar as alternative to Silicon Valley - Washington Post

“Silicon Valley is the hub of the tech industry. I would say you ignore it at your peril,” said Joe Payne, who sold Eloqua, his Tysons Corner-based software company, to Oracle last year.

But the Washington region is creating a selling point in stability and predictability. Take Tim Sullivan, who in 2004 was seeking West Coast investors for cybersecurity company Fidelis Security Systems. Venture capitalists in California insisted that he move there, but he declined and found East Coast investors for the company, which has since been sold to contracting giant General Dynamics.

Sullivan, who now heads a cybersecurity company with a Chantilly office, said he’s never had trouble finding qualified engineers in the Washington area, and he thought turnover would drive his costs higher on the West Coast. “If people feel like the venture’s not working out, they may not stick it out and they may look to the next hotter venture,” he said.