Monday, November 02, 2015

Do You Know the Number One Objection in Your Sales Funnel?

What's the one objection that's preventing your leads from turning into clients?

No idea? Then you should probably read this article:

The Number One Objection In The Sales Funnel, Tomasz Tunguz

Sunday, October 25, 2015

Technology-enabled Blitzscaling

I came across a series of notes taken by Chris McCann on Medium about a class at Stanford he is taking called Technology-enabled Blitzscaling, by Reid Hoffman, John Lilly, Chris Yeh, and Allen Blue.

This is literally a masters class in technology company marketing and operations.

I highly recommend everyone read every class in the whole course.

 Here is a video of the class.


Wednesday, October 07, 2015

How Much of Your Audience is Fake?

How Much of Your Audience is Fake? from Bloomberg Business is a mandatory read for anyone involved in digital marketing and advertising. When the uncomfortable questions start being asked from your clients or managers, you need to know the answers.