Monday Morning Reads- Hodgepodge Edition

Porter five forces analysis -Wikipedia

50 Unfortunate Truths About Investing - Motly Fool

The computing deployment phase- Chris Dixon

This One Chart Shows Why The U.S. Economy Is Finally Recovering...-Henry Blodget, Business Insider

Report: 2013 Temkin Experience Ratings -Customer Experience Matters

Windows 8 — Disappointing Usability for Both Novice and Power Users -Nielsen Norman Group

The New Algorithm of Web Marketing -Tanzina Vega. NY Times

Yang Kyoungjong -Wikipedia: Yang Kyoungjong (c. 1920 – April 7, 1992) was a Korean soldier who fought during World War II in the Imperial Japanese Army, the Soviet Red Army, and later the German Wehrmacht. Yes, you read that right. A fascinating story.

How Big Is A Petabyte, Exabyte, Zettabyte, Or A Yottabyte? -High Scalability

Tuesday Night Reads

Marketers struggle to measure events' ROI -B2B Magazine

The 6 Keys To Being Awesome At Everything - Business Insider

How IBM's Agencies Are Helping the Software Giant Target CMOs- AdAge

Why is it so hard to make a phone call in emergency situations? -BoingBoing

11 Beautiful Examples of Infographics -Dawgeared

By the way, this resume infographic is wicked cool. You should hire this guy...

Hump Day Reads

Keeping up with the latest, most valuable thought leadership content on the Internet is always difficult. Luckily, I've curated five articles that I think every marketer needs to read. What do you think?


22 Ways to Create Content and Beat Writer’s Block- Business 2 Community

A Better Way to Measure Your Ad Campaign- Harvard Business Review

The Great Eight: Trillion-Dollar Growth Trends to 2020 - Bain & Company

Content Repurposing Is the New Way of the World - Duck Tape Marketing

Avoid These Three Deadly Sins of Sales Messaging - MarketingProfs


As always, if you like to learn more about Honeycomb, have a chat about your marketing plans for 2013, visit our website, send me an email or just call me at 202-497-8333

Google Reader is Dead

Google announced the other day that Google Reader is being killed off. I'm not sure if you know of this fine program, but I use it several times a day to review and read many, many RSS feeds and websites. Combined with Flipboard on my iPad, it is one the best ways to consume content, I  think.

I have 380 feeds in my Reader, which I have collected over the years. I've been told that all of the other competing services are inferior and that they all basically crashed yesterday due to the crush of Reader users suddenly arriving to sign up.

I would happily pay money for this, until now, free service, but Google thinks that they have to focus scarce resources on other projects, which I understand.

I just seems to me that they could have generated some goodwill by releasing the source code as an open source project and let the users manage it.

Change.org petition to keep Google Reader alive attracts over 47K signatures - Venture Beat

Four alternatives to Google Reader - USA Today

The Fuhrer is not pleased...as you can imagine.

Hump Day Reads

Wow,  what a busy week...here are few items that caught my eye...mostly, marketing and social media stuff, but a few other items to keep the brain fit.


Open Source Entrepreneurship- Steve Blank blog

5 Psychological Triggers to Increase Social Engagement- Social Media Today

Social Media Marketing Can Get Out of Sync with Consumers - eMarketer

Do You Question Social Media Culture? You Should - Nick Kellet

Deflecting the Assault on Social Media - MarketingProfs

10 Lessons From Digital Pioneers on How To Become a Digital Success - MarketingProfs

The Landscape Architect’s Guide to WASHINGTON, D.C. - American Society of Landscape Architects

D.C. Is Weird, in Charts - Washington City Paper

The Insourcing Boom - The Atlantic

Warp Drive May Be More Feasible Than Thought, Scientists Say - Yahoo News


Content infographic courtesy of Eloqua. Full Size version here: http://blog.eloqua.com/wp-content/uploads/2010/05/The_Content_Grid_Eloqua_JESS31.jpg